There are a few weeks left before Christmas and the families are starting to buy their gifts right now, so it is certainly time to be sure about the strategy you are going to follow this year so your online business has better results than ever. If you are not, we recommend that you apply or at least review these strategies that we shared to sell more on Black Friday and Cyber Monday.
But as we know that all help is little when it comes to selling more, we have decided to share with you the secret to get better results this Christmas and also comply with the new European payment regulations PSD2.
The tool we are talking about is called Paylands, it is our payment gateway with cutting-edge technology and the ability to change the direction of your online store sales. How is it possible? Let’s see it:
Did you know that today 6 out of 10 online shoppers buy through mobile?
So it will be essential that this Christmas you have implemented a payment gateway that adapts perfectly to this device and facilitates the purchase to make it a quick and simple process. This is one of the qualities of Paylands.
Did you know that the average cart abandonment rate is 65%?
And that 11% of them abandon the purchase process for being too complicated and 7% for not finding enough payment methods?
Your goal this Christmas campaign is to reduce the abandonment rate of your online business, and with our payment technology you can simplify the payment process and offer a variety of methods to achieve it (even with cryptocurrencies!). In fact you can offer one-click payments to your regular customers.
But it also allows you to resume unfinished sales by different means, such as e-mail and telephone, so you can remind users to finish their purchases and facilitate the process with the direct purchase link.
Did you know that in Spain 27% of Christmas purchases are made between December 16 and early January?
This can be considered last minute purchases and these are characterized by being much more impulsive. With the one-click purchase that Paylands offers to your regular customers, you will be able to repeat orders that they liked and want to give away to more than one person. A quick purchase process for purchases that need to be fast.
Did you know that your online business (in Europe) must comply with PSD2 before the end of 2020 and that with Paylands you can get it right now?
The new European payment regulations have focused on online payments and have greater security requirements. Updating your payment system before the end of 2020 is necessary if you want to comply with the law, but if you change to Paylands you will not have to do anything at all, apart from enjoying all the advantages it offers.
Contact us today without obligation and in 24/48 hours you will have Paylands running in your online store so this Christmas you will enjoys the best selling results.