{"id":17480,"date":"2026-11-02T14:33:17","date_gmt":"2026-11-02T13:33:17","guid":{"rendered":"https:\/\/paynopain.com\/?p=17480"},"modified":"2026-11-02T14:33:17","modified_gmt":"2026-11-02T13:33:17","slug":"blik-payments-for-selling-in-poland","status":"publish","type":"post","link":"https:\/\/paynopain.com\/en\/blog\/blik-payments-for-selling-in-poland\/","title":{"rendered":"BLIK payments: what they are, how they work and why they are essential for selling in Poland"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If your business is planning to expand into the Polish market, there is one aspect you cannot afford to overlook: <\/span><a href=\"https:\/\/paynopain.com\/en\/glossary\/local-payment-methods\/\"><b>local payment methods<\/b><\/a><span style=\"font-weight: 400;\">. Although cards remain a common option, consumers expect to pay using the payment solutions they use in their everyday lives. And in Poland, that means BLIK.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thanks to its speed, ease of use and high level of consumer trust, BLIK has become one of the country&#8217;s most widely used payment systems. Failing to offer it can result in a poorer shopping experience and higher checkout abandonment compared with competitors that have adapted to local payment preferences.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we&#8217;ll explain <\/span><b>what BLIK is, how it works<\/b><span style=\"font-weight: 400;\">, its main advantages and why integrating it can help improve your conversion rate if you sell in Poland.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_BLIK\"><\/span><b>What is BLIK?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><strong>Polish consumers&#8217; favourite payment solution<\/strong><\/h3>\n<p><a href=\"https:\/\/www.blik.com\/\"><span style=\"font-weight: 400;\">BLIK<\/span><\/a><span style=\"font-weight: 400;\"> is a mobile payment solution launched in 2015 by Polski Standard P\u0142atno\u015bci (PSP), a consortium established by Poland&#8217;s leading banks. It is currently available to around 95% of the country&#8217;s online banking users, making it one of the most widely used payment methods in Poland, with 18 million active users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unlike many other payment methods, BLIK does not require customers to enter their bank card details or create an additional account when making a purchase. <\/span><b>The entire process takes place within the user&#8217;s banking app<\/b><span style=\"font-weight: 400;\">, where a one-time numeric code is generated to authorise the transaction in just a few seconds.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Over the years, BLIK has evolved far beyond ecommerce. Today, it enables users to make online and in-store purchases, withdraw and deposit cash at ATMs, send money to other individuals (P2P) and set up recurring payments with supported banks and merchants.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is now one of the most widely used payment methods in Poland and an essential option for any business looking to sell in this market. Integrating it into your virtual <\/span><b>POS or online payment gateway<\/b><span style=\"font-weight: 400;\"> allows you to provide a payment experience tailored to the preferences of local consumers.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_do_BLIK_payments_work\"><\/span><b>How do BLIK payments work?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of the main reasons behind BLIK&#8217;s success is its simplicity and convenience. Here&#8217;s exactly how it works.<\/span><\/p>\n<h3><strong>Online BLIK payments<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Making an online payment with BLIK takes just a few seconds:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The customer selects BLIK as the payment method at checkout.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They open their bank&#8217;s mobile app.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They generate a six-digit code that is valid for a limited time.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They enter the code on the payment page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They confirm the transaction within their banking app.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Once the purchase has been authorised, the payment is processed instantly and the merchant receives real-time confirmation. All this happens without the customer having to enter their card number, remember additional passwords or leave the secure banking app environment.<\/span><\/p>\n<h3><strong>In-store BLIK payments<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Paying with BLIK in physical stores is equally simple:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The customer tells the retailer they would like to pay with BLIK.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They open their bank&#8217;s mobile app and generate a six-digit code.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They enter the code into the card terminal.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They confirm the transaction in their banking app.<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Why_has_BLIK_conquered_the_Polish_market\"><\/span><b>Why has BLIK conquered the Polish market?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">Benefits of accepting BLIK payments for your customers<\/span><\/h3>\n<p><b>BLIK&#8217;s<\/b><span style=\"font-weight: 400;\"> growth has not happened by chance. Its value proposition matches exactly what today&#8217;s consumers are looking for: speed, security and a seamless payment experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The key reasons behind its popularity include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Purchases can be completed in just a few seconds.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customers do not need to enter their card details for every transaction.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It works directly through the user&#8217;s existing banking app.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Every payment requires approval via the customer&#8217;s mobile device, providing an extra layer of security.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It is a familiar and trusted payment system used by millions of Polish consumers.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As a result, BLIK has become the preferred payment option for many users over more traditional methods such as cards or cash.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_accepting_BLIK_payments_for_merchants\"><\/span><b>Benefits of accepting BLIK payments for <\/b><strong>merchants<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For businesses already selling in Poland, or planning to expand there, adding BLIK means far more than simply offering another payment method. It means delivering a payment experience that meets local expectations while reducing friction throughout the purchasing process.<\/span><\/p>\n<h3><b>Improve your conversion rate<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When customers find their preferred payment method, <\/span><a href=\"https:\/\/paynopain.com\/en\/glossary\/checkout\/\"><span style=\"font-weight: 400;\">checkout<\/span><\/a><span style=\"font-weight: 400;\"> abandonment decreases. Offering a virtual POS that supports BLIK makes the payment process smoother and helps increase conversion rates.<\/span><\/p>\n<h3><b>Support international expansion<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Poland is one of Europe&#8217;s fastest-growing ecommerce markets. According to the <\/span><a href=\"https:\/\/ecommerce-report.eu\/\"><b>European E-commerce Report 2025<\/b><\/a><span style=\"font-weight: 400;\">, online sales grew by 8% in 2025 compared with the previous year. Adapting your payment methods to local consumer preferences can make the difference between winning new customers and losing sales to local competitors.<\/span><\/p>\n<h3><b>Instant payments and real-time confirmation<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Payments are authorised instantly, speeding up both the customer experience and order processing.<\/span><\/p>\n<h3><b>Greater trust and security<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As customers never need to share their full card details and every payment must be approved within their banking app, the risk of fraud is significantly reduced.<\/span><\/p>\n<h3><b>A better payment experience<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">For businesses entering a new international market, offering the payment method local consumers already use creates a sense of familiarity, reduces friction and improves brand perception.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Which_industries_use_BLIK_the_most\"><\/span><b>Which industries use BLIK the most?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Thanks to its ease of use, BLIK has established itself across virtually every ecommerce sector, although its presence is particularly strong in certain industries.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Online stores and ecommerce<\/b><span style=\"font-weight: 400;\">, where offering Polish consumers&#8217; preferred payment method helps reduce basket abandonment and increase sales.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Marketplaces<\/b><span style=\"font-weight: 400;\">, which need to build trust among buyers from different countries by offering familiar payment methods for each market.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Travel and tourism businesses<\/b><span style=\"font-weight: 400;\">, including hotels, airlines and booking platforms, where instant payment confirmation speeds up reservation management.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Digital services and subscription platforms<\/b><span style=\"font-weight: 400;\">, which aim to provide a fast and secure payment process without disrupting the user experience.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gaming and entertainment<\/b><span style=\"font-weight: 400;\">, where instant payments play a key role in delivering a seamless purchasing experience.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Its versatility has led an increasing number of international businesses to integrate BLIK into both their virtual POS systems for online payments and their physical card terminals, providing a consistent payment experience across every sales channel.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"BLIK_and_the_importance_of_offering_local_payment_methods\"><\/span><b>BLIK and the importance of offering local payment methods<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When expanding internationally, one of the most common mistakes businesses make is assuming that accepting card payments alone will be enough in every market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In reality, payment habits vary significantly from one country to another. For example, while <\/span><a href=\"https:\/\/paynopain.com\/en\/payment-methods\/bizum\/\"><span style=\"font-weight: 400;\">Bizum<\/span><\/a><span style=\"font-weight: 400;\"> is the leading payment method in Spain, <\/span><a href=\"https:\/\/paynopain.com\/en\/blog\/mb-way-payments-complete-guide\/\"><span style=\"font-weight: 400;\">MB WAY<\/span><\/a><span style=\"font-weight: 400;\"> dominates in Portugal, and BLIK is the preferred solution in Poland.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consumers trust the payment methods they use every day. If they cannot find their preferred option during checkout, they are much more likely to abandon the purchase before completing payment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this reason, adapting your payment strategy to each market is no longer a competitive advantage, it is essential for succeeding internationally.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_integrate_BLIK_through_a_single_payment_provider\"><\/span><b>Why integrate BLIK through a single payment provider?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you sell internationally, you&#8217;ll know that managing multiple local payment methods across different countries can quickly become an operational challenge.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Working with a payment provider that brings together the leading international payment methods within a single online <\/span><b>payment gateway<\/b><span style=\"font-weight: 400;\"> simplifies technical integration, reduces operational complexity and delivers a consistent payment experience across every market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, managing all payments through a <\/span><b>single platform<\/b><span style=\"font-weight: 400;\"> makes it easier to handle collections, reconciliation and reporting, while allowing you to add new payment methods as your business expands into new international markets.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Accept_BLIK_payments_in_your_business\"><\/span><b>Accept BLIK payments in your business<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><strong>Increase your sales with PaynoPain&#8217;s online virtual POS<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">If your business already sells in Poland\u2014or is planning to enter the Polish market, integrating BLIK will allow you to offer a payment experience tailored to local consumer preferences, reduce checkout friction and improve conversion rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With PaynoPain, you can accept BLIK payments through a single online payment gateway, integrating it easily into your virtual POS and, if your business also operates in physical locations, into your in-store payment terminals. This allows you to manage all your payments from one platform while supporting your business&#8217;s expansion into new markets.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If your business is planning to expand into the Polish market, there is one aspect you cannot afford to overlook: local payment methods. Although cards remain a common option, consumers expect to pay using the payment solutions they use in their everyday lives. And in Poland, that means BLIK. Thanks to its speed, ease of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":17496,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[171,76,72],"tags":[],"class_list":["post-17480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-person-payments","category-news","category-online-payments"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BLIK Payments: What They Are, How They Work &amp; Benefits<\/title>\n<meta name=\"description\" content=\"Learn what BLIK is, how it works and why it&#039;s essential for selling in Poland. Improve conversions by offering local payment methods.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/paynopain.com\/en\/blog\/blik-payments-for-selling-in-poland\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BLIK Payments: What They Are, How They Work &amp; Benefits\" \/>\n<meta property=\"og:description\" content=\"Learn what BLIK is, how it works and why it&#039;s essential for selling in Poland. 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