{"id":17779,"date":"2024-07-16T07:16:11","date_gmt":"2024-07-16T05:16:11","guid":{"rendered":"https:\/\/paynopain.com\/?p=17779"},"modified":"2026-08-14T09:36:39","modified_gmt":"2026-08-14T07:36:39","slug":"paynopain-adds-floa-to-help-shoppers-split-the-cost-of-their-purchases","status":"publish","type":"post","link":"https:\/\/paynopain.com\/en\/blog\/paynopain-adds-floa-to-help-shoppers-split-the-cost-of-their-purchases\/","title":{"rendered":"PaynoPain adds FLOA to help shoppers split the cost of their purchases"},"content":{"rendered":"

As a highly valued payment solution, merchants can strengthen customer loyalty, reduce cart abandonment and potentially increase their average order value by integrating BNPL.<\/em><\/p>\n

In today\u2019s ecommerce environment, businesses need to offer a wide range of payment methods to meet demand for fast, seamless and convenient purchasing processes. For this reason, PaynoPain<\/a>, a Spanish technology company specialising in the development of online payment solutions, has added FLOA<\/a> to its portfolio of payment methods with the aim of simplifying payments and making the process easier for both merchants and customers.<\/p>\n

<\/span>What is FLOA?<\/span><\/h2>\n

FLOA is BNP Paribas\u2019 fintech specialising in Buy Now, Pay Later (<\/strong>BNPL<\/strong><\/a>)<\/strong> solutions. By placing innovation and customer experience at the heart of its strategy, FLOA encourages new ways of consuming while supporting merchant activity. Its unique technological expertise helps ensure simple and secure payments for consumers and merchants, both online and in-store.<\/p>\n

FLOA already has more than 4 million customers in Europe<\/strong> and over 15,000 ecommerce partners and points of sale, including Iberia, Cdiscount and Samsung.<\/p>\n

<\/span>Deferred payments are on the rise<\/span><\/h2>\n

This payment method is gaining ground. PaynoPain\u2019s New payment method habits in Spain 2023<\/em> survey revealed that 50% of Spaniards have deferred a payment at least once. In addition, 68% say they are aware of the benefits offered by a payment option that continues to gain popularity.<\/p>\n

According to data from the Kantar x FLOA 2023 study<\/a>, 67% of Spaniards would be willing to shop with another merchant if a Buy Now, Pay Later solution were not available<\/strong>, placing Spain second on the list, behind Italy at 72%.<\/p>\n

<\/span>BNPL has increased by 22% in one year<\/span><\/h2>\n

This payment method is performing strongly. The reason is simple: users value it to the point that most are willing to shop with another merchant if an instalment payment solution is not available. The report states that the number of BNPL supporters has increased by 25% over the last two years<\/strong>.<\/p>\n

This model allows customers to split and defer payments for their purchases, enabling them to postpone payment until after receiving the products or services. They can choose to pay at the time of purchase or defer payment<\/strong> through automatic credit, sometimes interest-free, although it is essential to review the terms and fees set by each payment provider.<\/p>\n

From the customer\u2019s perspective, once they reach the merchant\u2019s checkout<\/em>, they choose BNPL from among the available payment methods. They then select the number of instalments<\/strong> in which they want to make the payments, depending on the BNPL provider used by the ecommerce, and the customer\u2019s creditworthiness is assessed<\/strong> before financing is approved.<\/p>\n

<\/span>Benefits of BNPL for merchants<\/span><\/h2>\n

For merchants looking to add this option to their payment methods, PaynoPain\u2019s payment platform<\/strong> includes a Buy Now, Pay Later solution. Once the integration has been completed, when a customer makes a purchase using this method, the merchant receives the full amount thanks to the BNPL payment provider.<\/p>\n

For this reason, PaynoPain highlights the following benefits of integrating a BNPL solution:<\/p>\n