{"id":5920,"date":"2017-01-27T09:36:18","date_gmt":"2017-01-27T08:36:18","guid":{"rendered":"https:\/\/paynopain.com\/fashion-festivals-in-uruguay-sunsets-and-pesf-implant-the-easygoband-smart-bracelet\/"},"modified":"2026-03-12T16:53:21","modified_gmt":"2026-03-12T15:53:21","slug":"fashion-festivals-in-uruguay-sunsets-and-pesf-implant-the-easygoband-smart-bracelet","status":"publish","type":"post","link":"https:\/\/paynopain.com\/en\/blog\/fashion-festivals-in-uruguay-sunsets-and-pesf-implant-the-easygoband-smart-bracelet\/","title":{"rendered":"Fashion festivals in Uruguay, Sunsets and PESF, implant the easyGOband smart bracelet"},"content":{"rendered":"<p align=\"justify\"><span style=\"font-weight: 400;\">After having successfully performed at more than 20 festivals and major events in Europe and Latin America during 2016, the <a href=\"https:\/\/www.easygoband.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>easyGOband<\/b><\/a> cashless payment system has been launched in 2017 at the two <strong>summer fashion festivals in Uruguay<\/strong>, the <b>Corona Sunsets<\/b> and <a href=\"https:\/\/www.facebook.com\/PuntaDelEsteSummerFestival\" target=\"_blank\" rel=\"noopener noreferrer\"><b>Movistar Punta del Este Festival (PESF)<\/b><\/a>. The two musical events were held on January 6 and 7, respectively, <strong>on the East Punta&#8217;s beachs<\/strong>, one of the most exclusive tourist areas in South America. The cashless technology developed by <strong>PaynoPain<\/strong> has allowed its nearly <strong>10,000 attendees<\/strong> to pay for all their drinks simply by bringing their <strong>smart bracelet<\/strong> to an Android device.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p align=\"justify\"><span style=\"font-weight: 400;\">Thanks to <strong>NFC technology<\/strong>, the easyGOband wristband has allowed the public of both festivals, with a markedly tourist profile, to enjoy its <b>main advantages <\/b>: forgetting to queue and control spending, without depending on the coverage or the battery of the mobile phone, without the need of ATMs and with total security. As simple as making a<\/span>\u00a0<strong>charge of previous<\/strong> <strong>money<\/strong> in the bracelets distributed by the public relations of the Sunsets and the PESF.<\/p>\n<p>&nbsp;<\/p>\n<h5 align=\"justify\"><\/h5>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8837\" src=\"https:\/\/paynopain.com\/wp-content\/uploads\/2025\/10\/easygoband-uruguay-4.jpg\" alt=\"easygoband_uruguay\" width=\"500\" height=\"500\" \/><\/p>\n<h5 align=\"justify\"><strong>FROM MEXICO TO SWEDEN<\/strong><\/h5>\n<p align=\"justify\"><span style=\"font-weight: 400;\"><strong>Musical festivals<\/strong> throughout Spain and Mexico or, recently, a minigolf tournament at <strong>Stockholm <\/strong><strong>O&#8217;Learys Tolv <\/strong>(Sweden). The easyGOband smart bracelet has achieved in 2016 consolidate as an <strong>innovative, comfortable and reliable<\/strong> solution in dozens of small and large events in different countries, including the first <strong>experiences in hotels and resorts.<\/strong> Thus, <a href=\"https:\/\/paynopain.com\/en\/blog\/hotels-intur-implements-easygoband-to-access-rooms-and-cashless-payment\/\" target=\"_blank\" rel=\"noopener noreferrer\">Intur Hotels<\/a>\u00a0implanted it last summer to access rooms and the payment of services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p align=\"justify\"><span style=\"font-weight: 400;\">The success of the tool developed by PaynoPain has also been reflected with different international awards, such as being selected to participate in the ICEX immersion <a href=\"https:\/\/paynopain.com\/en\/blog\/the-easygoband-wristband-travels-to-silicon-valley\/\" target=\"_blank\" rel=\"noopener noreferrer\">program in Silicon Valley<\/a> or being a <a href=\"https:\/\/paynopain.com\/en\/blog\/paynopain-among-the-12-fintech-finalists-of-the-south-summit-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\">finalist of the last South Summit<\/a> in the category of fintech companies. Finally, easyGOband has been <a href=\"https:\/\/paynopain.com\/en\/blog\/paynopain-allies-with-paypal-to-introduce-cashless-at-the-castellon-university-jaume-i\/\" target=\"_blank\" rel=\"noopener noreferrer\">endorsed by PayPal<\/a>, since the US electronic payment giant has established an agreement with the Castell\u00f3n company to implement cashless in the Universitat Jaume I of Castell\u00f3n during this course with an <strong>intelligent keychain linked to an app<\/strong>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>After having successfully performed at more than 20 festivals and major events in Europe and Latin America during 2016, the easyGOband cashless payment system has been launched in 2017 at the two summer fashion festivals in Uruguay, the Corona Sunsets and Movistar Punta del Este Festival (PESF). The two musical events were held on January [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4325,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[76],"tags":[],"class_list":["post-5920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fashion festivals in Uruguay, Sunsets and PESF, implant the easyGOband smart bracelet - PaynoPain<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/paynopain.com\/en\/blog\/fashion-festivals-in-uruguay-sunsets-and-pesf-implant-the-easygoband-smart-bracelet\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fashion festivals in Uruguay, Sunsets and PESF, implant the easyGOband smart bracelet - PaynoPain\" \/>\n<meta property=\"og:description\" content=\"After having successfully performed at more than 20 festivals and major events in Europe and Latin America during 2016, the easyGOband cashless payment system has been launched in 2017 at the two summer fashion festivals in Uruguay, the Corona Sunsets and Movistar Punta del Este Festival (PESF). 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