{"id":7418,"date":"2023-01-27T00:00:00","date_gmt":"2023-01-26T23:00:00","guid":{"rendered":"https:\/\/paynopain.com\/creduce-chargebackurile-in-afacerea-ta-online\/"},"modified":"2025-11-15T09:22:38","modified_gmt":"2025-11-15T08:22:38","slug":"creduce-chargebackurile-in-afacerea-ta-online","status":"publish","type":"post","link":"https:\/\/paynopain.com\/ro\/blog\/creduce-chargebackurile-in-afacerea-ta-online\/","title":{"rendered":"Chei pentru a reduce chargeback-urile \u00een afacerea ta online"},"content":{"rendered":"

Chargeback-urile sunt unul dintre cele mai mari co\u0219maruri ale oric\u0103rui manager de afaceri online. Spre deosebire de ramburs\u0103ri, chargebacks sunt executate direct de institu\u021bia financiar\u0103, for\u021b\u00e2nd returnarea sumei c\u0103tre client, \u00een loc ca v\u00e2nz\u0103torul s\u0103 fac\u0103 acest lucru printr-un acord reciproc, ca \u00een cazul ramburs\u0103rilor. Aceast\u0103 situa\u021bie apare, \u00een majoritatea cazurilor, atunci c\u00e2nd clientul nu recunoa\u0219te achizi\u021bia ca fiind a sa (fraud\u0103) sau c\u00e2nd comanda ajunge t\u00e2rziu sau \u00een stare proast\u0103.<\/p>\n

<\/span>M\u0103suri de securitate<\/span><\/h2>\n

\u00cen cazurile \u00een care nu este vorba de fraud\u0103, exist\u0103 c\u00e2teva schimb\u0103ri foarte simple, dar eficiente, care te vor ajuta s\u0103 reduci chargebackurile:<\/p>\n

    \n
  • Politica de returnare:<\/strong> Ofer\u0103 clar \u0219i vizual ramburs\u0103ri clien\u021bilor care nu sunt mul\u021bumi\u021bi de achizi\u021bia lor, astfel \u00eenc\u00e2t ace\u0219tia s\u0103 contacteze afacerea ta online \u00eenainte de a ini\u021bia un chargeback.<\/li>\n
  • Nume legal pe tranzac\u021bii:<\/strong> Asigur\u0103-te c\u0103 descrierea taxei care apare \u00een contul clientului nu las\u0103 loc de eroare despre site-ul unde a fost f\u0103cut\u0103 achizi\u021bia, pentru a evita chargebacks din cauza nerecunoa\u0219terii achizi\u021biei.<\/li>\n
  • Confirmarea primirii:<\/strong> Este foarte important ca clientul s\u0103 semneze primirea pachetului atunci c\u00e2nd \u00eel prime\u0219te, astfel \u00eenc\u00e2t s\u0103 nu poat\u0103 nega c\u0103 l-a primit \u0219i, mai ales, s\u0103 p\u0103strezi o copie.<\/li>\n
  • Serviciul clien\u021bi:<\/strong> Dac\u0103 oferi un serviciu rapid, eficient \u0219i prietenos clien\u021bilor t\u0103i, vei putea \u00eentotdeauna s\u0103 rezolvi disputele \u0219i s\u0103 previi ca clientul s\u0103 fac\u0103 un chargeback.<\/li>\n<\/ul>\n

    <\/span>M\u0103suri de securitate anti fraude online<\/span><\/h2>\n

    Concentr\u00e2ndu-ne acum pe cazurile de chargebacks din cauza fraudei, care sunt de obicei cele mai mari \u0219i, prin urmare, cele mai problematice, vom analiza c\u00e2teva m\u0103suri de securitate specifice care te vor ajuta s\u0103 le evi\u021bi c\u00e2t mai mult posibil:<\/p>\n

      \n
    • 3D Secure:<\/strong> Aceast\u0103 m\u0103sur\u0103 de securitate este foarte eficient\u0103 pentru evitarea fraudei, cu verificare dubl\u0103 a identit\u0103\u021bii prin telefonul mobil vei putea evita multe achizi\u021bii frauduloase \u0219i, \u00een consecin\u021b\u0103, chargebacks. A\u0219adar, asigur\u0103-te c\u0103 gateway-ul t\u0103u de pl\u0103\u021bi ofer\u0103 acest serviciu.<\/li>\n
    • Sistem anti-fraud\u0103:<\/strong> Cu acest tip de tehnologie vei putea seta parametri \u00een cazul \u00een care este detectat\u0103 o activitate suspect\u0103 \u00een afacerea ta online \u0219i s\u0103 blochezi automat achizi\u021biile poten\u021bial frauduloase. Aceast\u0103 func\u021bie ar trebui s\u0103 fie integrat\u0103 \u0219i \u00een gateway-ul t\u0103u de pl\u0103\u021bi.<\/li>\n
    • Liste negre \u0219i albe<\/strong>: Dac\u0103 afacerea ta online are clien\u021bi regulati, cum este cazul jocurilor de noroc, stabilirea de liste negre \u0219i albe de clien\u021bi va facilita plata pentru cei \u00een care ai cea mai mare \u00eencredere \u0219i va complica procesul pentru cei care au avut atitudini suspecte pe site-ul t\u0103u anterior.<\/li>\n<\/ul>\n

      Unele dintre aceste m\u0103suri le po\u021bi implementa singur, iar altele va trebui s\u0103 le ceri de la furnizorul t\u0103u de pl\u0103\u021bi online. Paylands respect\u0103 toate aceste m\u0103suri de securitate, minimiz\u00e2nd riscul de fraud\u0103 \u0219i, prin urmare, de chargebacks pentru clien\u021bii no\u0219tri. Vrei s\u0103 afli mai multe? Contacteaz\u0103-ne aici.<\/p>\n","protected":false},"excerpt":{"rendered":"

      Chargeback-urile sunt unul dintre cele mai mari co\u0219maruri ale oric\u0103rui manager de afaceri online. Spre deosebire de ramburs\u0103ri, chargebacks sunt executate direct de institu\u021bia financiar\u0103, for\u021b\u00e2nd returnarea sumei c\u0103tre client, \u00een loc ca v\u00e2nz\u0103torul s\u0103 fac\u0103 acest lucru printr-un acord reciproc, ca \u00een cazul ramburs\u0103rilor. Aceast\u0103 situa\u021bie apare, \u00een majoritatea cazurilor, atunci c\u00e2nd clientul nu […]<\/p>\n","protected":false},"author":3,"featured_media":6558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[177],"tags":[],"class_list":["post-7418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sfaturi-pentru-comertul-electronic"],"acf":[],"yoast_head":"\nChei pentru a reduce chargeback-urile \u00een afacerea ta online - PaynoPain<\/title>\n<meta name=\"description\" content=\"Ast\u0103zi \u00ee\u021bi spunem care sunt cheile de care trebuie s\u0103 \u021bii cont pentru a reduce chargeback-urile \u00een afacerea ta online. 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