15 April, 2025
En este artículo:
Instant gratification has become an essential part of daily life for many people, and this is also reflected in online shopping. Consumers want to complete their purchases quickly, comfortably, and without worrying about their immediate cash flow. To achieve this, it's essential to offer them the flexibility to pay in instalments.
By providing payment options tailored to their financial situation, you are making it easier for them to make purchasing decisions, increasing their satisfaction and, consequently, your sales.
With this in mind, PaynoPain has integrated Klarna as a new payment option, thus facilitating deferred payments, a feature that is increasingly in demand by users. In fact, according to our 2024 survey ‘Payment Methods: The Final Decision’, one in three users in Spain (33%) has used this payment method at least once.
Through this partnership, we reinforce our commitment to innovation in payment solutions, offering customers a more flexible shopping experience tailored to their needs.
Klarna, founded in Stockholm in 2005, is a global fintech leader in flexible payment solutions, with over 93 million users and 675,000 merchants in 26 countries. Its success is due to the flexibility it offers users in managing their payments, allowing them to buy now and pay later without interest (0% APR), as long as the established deadlines are met.
Through Klarna, consumers can choose from different payment options, such as splitting the amount into 3 or 4 interest-free instalments or paying 30 days after making the purchase. This versatility in making a purchase enhances the buyer's experience and helps merchants increase sales and retain customers by offering more accessible payment options.
Integrating multiple payment methods in your business allows each customer to choose the payment option that best suits their preferences, reducing the risk of losing sales due to lack of alternatives. With Klarna, you give customers the ability to pay immediately, defer the payment, or finance it in instalments. This way, you adapt to each consumer profile and facilitate purchases that would otherwise not be completed.
For example, an aesthetic medicine clinic will increase its sales by allowing customers to pay for their purchases in three interest-free instalments.
Flexible payment options allow more people to afford purchases, boost the decision to buy, and reduce the number of abandoned carts, leading to more sales.
By offering a deferred payment option, customers who cannot or do not want to make an immediate payment will end up completing the purchase instead of abandoning the cart. This is especially noticeable at the end of the month when many customers haven't received their salary yet and need to limit their spending. In this context, Klarna allows them to keep shopping without worrying about immediate payment.
Additionally, having flexible payment options will increase your sales during high-demand periods like Christmas, sales, or Black Friday. Many consumers take advantage of these periods to make higher-cost purchases and feel more comfortable splitting the payment over time. This article explains how to avoid losing sales during high-demand periods, ensuring uninterrupted online payments.
Offering the option to split payments encourages customers to make higher-value purchases, as it allows them to spread the cost over time and pay in convenient monthly instalments. Furthermore, a split payment is often perceived as more accessible.
For example, a product priced at €120 may seem high if paid all at once. However, splitting it into three instalments of €40 makes the purchase more affordable and less impactful for the consumer, even though the final amount paid remains the same.
Klarna is a payment method that integrates easily and complies with the highest security standards to protect both businesses and customers. In addition, Klarna is known for its simplified payment process, designed to minimize friction and improve the user's payment experience. The payment process integrates quickly and seamlessly into the checkout, allowing customers to complete their purchase with just a few clicks.
Increasing the number of payment options in your business is essential to meet the needs of your customers. Allowing them to choose the payment method that best suits their financial situation, without compromising comfort or security, will significantly improve their shopping experience.
By adding a more flexible payment option, you are facilitating purchases for users and giving them the freedom to choose how and when to pay. This flexibility increases sales and enhances your customers' experience, strengthening their relationship with your business.
Do you want to improve your customers' shopping experience and increase your sales? Our online payment platform allows you to integrate Klarna quickly and easily, providing another payment option to meet the needs of each customer.
If you would like to know more, please complete the form below, and our team will contact you to explain the entire process.
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